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Scot Casseday Joins High Tide Creative as Director of Account Services

Casseday brings experience and personal touch to client relationships

New Bern, N.C., May 7, 2011 - High Tide Creative proudly announces that Scot Casseday has joined the team at High Tide Creative as Director of Account Services. Casseday will identify and establish new clients and oversee every aspect of long-term accounts. He has a demonstrated track record for developing relationships with new clients and managing sales growth, most recently as owner of Responsology, a marketing and advertising agency specializing in direct marketing in Ft. Lauderdale, FL. Since his career beginnings in 1992, he has worked in every aspect of media and communication for a diverse mix of industries and will bring his extensive experience to his client service responsibilities at High Tide Creative. “High Tide Creative is committed to getting to know their clients and their needs; to become partners in their success,” says Todd Willis, president of High Tide Creative. “As we develop relationships with new clients and serve our established clients, it’s clear that Scot’s experience and personality will support our philosophy of service specific to meeting and exceeding each client’s goals.”

About High Tide Creative
High Tide Creative is a full-service advertising, marketing and consulting firm that provides a high level of expertise and strives to produce the most cost-effective, results-oriented advertising and marketing solutions. Their partners are comprised of seasoned industry professionals with extensive experience in marketing, media placement and creative services and work with a network of industry professionals nationwide. The agency provides complete marketing, media, creative and website services. High Tide Creative's corporate office is located in New Bern, NC and has project managers located in Raleigh, NC and Atlanta, GA. For more information, please visit www.HighTideCreative.com.