/Tom Lewis

About Tom Lewis

I’m the Creative Director and VP of the award-winning ad agency, High Tide Creative, located in New Bern, NC. I enjoy sharing insight from an advertising career that started in Atlanta GA and spans almost 30 years (am I really that old??) I currently do creative work for regional companies located in NC and specialize in the areas of travel & tourism, healthcare, and master planned communities. I’m the proud father of two boys, enjoy the great outdoors, music and a good Netflix binge. Contact me at 252-671-7087 or
18 07, 2018

“Down And Dirty Marketing” VS “Results Driven Marketing”

By |July 18th, 2018|Marketing, Process|0 Comments

One of these approaches is cheaper but could cost you BIG in the long run. It’s kind of like the line from the movie Jaws when Quint, the shark fisherman, proposes his services to the county board. “I value my neck a lot more than $3,000 bucks chief. I’ll find him for three, but I’ll catch [...]

11 06, 2018

Twenty Quotes To Inspire You In Business And In Life.

By |June 11th, 2018|Process, Uncategorized|0 Comments

When I was a young teenager, my father pulled out a file he kept in his office to share with me. One of the things he liked to collect were quotes written by famous people from around the world. After reading through the various slips of paper, magazine cutouts, and sticky notes, I was truly inspired. [...]

6 02, 2018

New Advertising Campaign by High Tide Creative to Elevate Awareness of Nash County Tourism

By |February 6th, 2018|Press Releases|0 Comments

New Bern, NC:  High Tide Creative (HTC), eastern North Carolina’s premier advertising and marketing firm, is proud to announce their appointment as agency of record for Nash County Travel and Tourism (NCTT.)  After a competitive review, High Tide will lead a marketing campaign that will focus on Rocky Mount and the surrounding area.  Elements of [...]

23 10, 2017

3 Ways To Become A Better Marketer

By |October 23rd, 2017|Marketing|0 Comments

Change is difficult for everyone. Each and every day we all have to adapt to the three-ring circus called life, which leaves very little time to take on much else. So, how do we better ourselves and make positive changes that affect our personal and professional lives? First, we have to take the focus off [...]

20 10, 2017

High Tide Creative Recognized for Outstanding Creative Achievement with Two Statewide Awards Competitions

By |October 20th, 2017|Press Releases|2 Comments

New Bern, NC:  High Tide Creative (HTC), eastern North Carolina’s premier advertising and marketing firm, was recently recognized for their work by the North Carolina Travel Industry Association (NCTIA) and the Carolina Healthcare Public Relations & Marketing Society. “We are very grateful to be honored for our marketing and outreach campaigns,” said Tom Lewis, Vice [...]

29 08, 2017

High Tide Creative Begins a New Partnership with Wayne Community College

By |August 29th, 2017|Press Releases|0 Comments

New Bern, NC:  High Tide Creative (HTC), eastern North Carolina’s premier advertising and design firm, is proud to announce their appointment as the agency of record for Wayne Community College (WCC.)  HTC will be responsible for the development and placement of all 2017/2018 digital media beginning 8/1/17. High Tide will be using the latest advances [...]

21 07, 2017

High Tide Creative Launches “NEW” Campaign for New Bern-Craven County Convention and Visitor Center

By |July 21st, 2017|Press Releases|0 Comments

New Bern, NC:  Following a successful year of marketing efforts that generated $1.5 million in collected revenues, the New Bern-Craven County Convention and Visitor Center (CVC) and High Tide Creative (HTC) recently launched a dynamic marketing campaign that celebrates the "New" in New Bern. “The message is simple and weaves the word NEW into all [...]

21 03, 2017

6 Marketing Trends That Need To Be On Your Radar

By |March 21st, 2017|Marketing|0 Comments

If you consistently market your business each year and are searching for cutting-edge ideas to improve performance, then you’re in luck. We are constantly exploring the most innovative ways to get our client’s message out and as technology evolves, we discover more effective ways to achieve success. Marketing trends are changing daily – new mobile [...]

14 11, 2016

High Tide Creative Leads Campaign That Attracts Record Tourists Dollars To Eastern North Carolina

By |November 14th, 2016|Press Releases|0 Comments

NEW BERN, NC:  The US Travel Association recently announced a 2.5 percent increase in tourism dollars in 2015 in Craven County in the report “Economic Impact of Travel on North Carolina Counties 2015.”  The record-high $130.55 million spent by visitors corresponds with an increased focus on raising the area’s visibility through an aggressive advertising campaign [...]

26 08, 2016

Who Moved My Cheese… AGAIN?

By |August 26th, 2016|Marketing|0 Comments

About 15 years ago I read the New York Times best seller, “Who moved my cheese,” a great book on the topic of dealing with change. This was at a time when rapid change in the business world was signified by companies like ebay and Amazon coming on to the scene, starting a chain reaction [...]